Our mission is to deliver high-quality housing at attainable rents to underserved communities.
We build faster, leaner, and smarter by staying vertically integrated and cutting out the inefficiencies that slow most developers down.
About
TrueNorthWay is a privately held, vertically integrated real estate firm focused on the development, construction, and long-term operation of attainable housing communities.
Our Mission
The Problem We’re Solving
Across the United States, working people are being priced out of the rental market — caught between broken programs and overpriced units.
In today’s market, most renters only have two options:
Overpay for Class A “luxury,” or qualify for income-restricted housing.
But what about the 60% of renters who fall in between?
Most developers don’t serve them — either because they chase inflated returns, wait on subsidies, or lack the control to deliver anything real on time.
That’s why most “solutions” are too slow, too expensive, or never get built.
Meanwhile, rents rise, timelines drag, and the housing people actually need never shows up.
That’s not how we operate.
Our Stats
- Years in Business
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- Total Development Volume
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- Equity Raised
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- Units Under Development
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- Units Delivered
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- Renters Served
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Our Edge
We’re not just developers — we’re builders, operators, and owners.
TrueNorthWay is vertically integrated from end to end. That means fewer delays, fewer markups, and total control over how our product gets delivered.
Every layer we bring in-house makes us faster, leaner, and more accountable — from the first zoning meeting to the final tenant move-in.
1. Site Sourcing & Entitlements:
We find off-market land, manage due diligence, and work directly with local governments to get projects approved — fast.
2. In-House Design & Drafting:
We draft our own plans and move efficiently from concept to permit.
3. Licensed General Contractor:
We build every unit ourselves. No hand-offs, no markup layers, no excuses.
4. Self-Managed Properties:
After Certificate of Occupancy, our operations team handles leasing, maintenance, and tenant experience — keeping operating expenses down and accountability high.
5. No Subsidies Needed:
Our projects pencil on their own. We move without delay.
Where We Build
We operate across the Southeast — Georgia, Florida, Alabama, and Louisiana — with more markets on the horizon.
We don’t chase headlines. We go where the need is real, the leadership is smart, the permitting moves, and the fundamentals make sense. If a city wants housing built, we’ll get it done.